Brief
Tropicalia is a new music & food festival based in California which is due to launch in Summer 2021. It’s an ‘all things tropical’ festival, celebrating the best of Latin, Caribbean, and African cultures. They wanted a homepage that has bright colors, vibrant tropical patterns, and big text.
Solution
I was tasked with creating an impactful homepage that encompassed 'all things tropical'. For that, I relied on tropical colors and simple shapes to create exotic plants and patterns. The homepage also required 3 calls to action that needed to be incorporated, and a footer with social links included.
Results
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